Overview
The Brooke Jackman Foundation was created in 2001 in honor of Brooke Jackman, a talented, compassionate 23-year-old who was killed in the 9/11 terrorist attacks before fulfilling her dream of becoming a social worker. As a tribute to Brooke, the Foundation works to improve literacy among at-risk children in the New York area, donating nearly 100,000 books and 15,000 Brooke Packs, backpacks filled with books and school supplies, to date.
Since 2008, Phil & Co. has provided public relations, creative development, digital marketing, strategic partnerships, social media and web site development services for BJF. This year, we created and promoted the Foundation’s first-ever, self-published children’s book, ABC, My Family & Me: An Alphabet Book by the Kids of the Brooke Jackman Foundation; and the 3rd Annual Read-A-Thon, featuring FDNY Commissioner Salvatore Cassano, Rosie Perez, the cast of Spider-Man: Turn Off the Dark and others at NYC’s World Financial Center.